Everyday Activism | Stella McShera | TEDxDelthorneWomen

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Originally published on January 28, 2019

TEDWomen is a TED event curated by TED that focuses on women and women’s issues. TEDxWomen events are TEDx events that follow the live webcast of TEDWomen, and also feature live and local speakers. Our event is called TEDxDelthorneWomen and we are one of the many TEDx events that will happen around the world on November 30th. We will expand upon the ideas brought up at TEDWomen, while also relating it back to the Women of Los Angeles. TEDxDelthorneWomen was organized by Eraina Ferguson, a tech entrepreneur and journalist. Never miss a talk! SUBSCRIBE to the TEDx channel: In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations) Stella is an innovator and serial entrepreneur that has supported the growth and success of women for close to two decades. She founded the first business incubator in the U.S. focused on fashion that provided resources to hundreds of female entrepreneurs. She went on to become the COO of a small beauty business that she transformed to a multi-million-dollar company with a "people then profits" strategy. Her work earned her recognition from the Oregon Business Magazine and Women’s Inc. as one of “Six Women Innovators to watch” and the Portland Business Journal as one of the “Top 100 fastest growing companies in Oregon” award.

In 2015, Stella created equallet (equality + wallet) a local search platform that empowers conscious consumers and social impact investors to find and do business with women. It's mission is to close the gender gap, one transaction at a time. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at

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